A website built around what customers search for.
Rebuilt the website with agents, organizing it around the services the company sells and the questions customers ask. Search-focused pages gave the business a better foundation for getting found.
Colton Foley
I build tools forpeoplewho runsmallbusinesses.
Right now, I'm helping contractors use AI for the work that piles up between jobs: estimates, follow-ups, paperwork, and marketing.
About me
I like figuring out how a business works—and how it could work better.
I'm interested in the whole business: how customers find you, how the work gets done, and what makes a job profitable. I build tools and try out ideas that help owners spend less time chasing details and more time doing the work they want to do.
Current project
What I'm building
Start with a job you already need done.
Client work · An independent contractor
Putting agents to work across a business.
I used AI agents to build the tools, then put agents to work using them. The work covered how customers find the business, how leads get answered, and how quotes and jobs move forward.
Help with the first response.
Put AI to work responding to new inquiries and helping with follow-up, so leads could get attention while the team was busy with customers and jobs.
A Google profile that gets attention, too.
Used agents to help manage the Google Business Profile and keep the company's local presence current alongside the website.
Quotes in minutes instead of hours.
Built a custom quoting tool around the company's products and pricing. Quotes that used to take a few hours could be put together in minutes, with a clearer path from estimate to customer proposal.
Customer details connected to the sale.
Built a lead inbox, customer records, and a sales pipeline alongside the quoting tool. Added proposal and signature workflows so the team could carry the same information through the sale.
Tools for the work after the sale.
Built tools for job records, materials, purchasing, and service work, plus an AI assistant for looking up job information and preparing updates through conversation.
The useful part is the work getting done.
Agents helped build and improve the software. They also took on work inside the business, using its tools and information. That hands-on experience is what I'm bringing to Agents for Real Builders.
My library
What I'm reading.
Books on business, people, and other things I want to understand better.
Browse the libraryWork with me
What keeps getting pushed to the end of your day?
If you run a business and want help putting AI to work, email me. Tell me what you do and which task keeps eating up your time. We can start there.
Email me